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Zebra Technologies Expands Location Solutions Portfolio for Industrial Markets

Zebra MotionWorks helps leading businesses turn location intelligence into improved performance.

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By: Anthony Locicero

Copy editor, New York Post

Zebra Technologies Corporation unveiled a comprehensive portfolio of business-class location solutions for the manufacturing and transportation and logistics industries. Zebra MotionWorks automatically senses the location of assets and inventory, helping improve employee safety, streamlining production lines, and delivering actionable insights to increase productivity and efficiency.

Zebra MotionWorks is based on Zebra’s RFID technology. For example, the company is the “Official On-Field Player Tracking Provider” for the NFL, which demonstrates how Zebra delivers real-time visibility insights via RFID for organizations from the goal line to the assembly line and everywhere in between. Earlier this year, Zebra Technologies was recognized as a Visionary in Gartner, Inc.’s first-ever 2018 Magic Quadrant for Indoor Location Services, Worldwide. According to the report, “([C]lients) are looking for a vendor that can be a trusted advisor to provide a single framework that integrates multiple technologies to solve multiple location issues while eliminating redundancy and providing a lower overall cost.”

Powered by Savanna, Zebra’s data intelligence platform, MotionWorks is a portfolio of flexible and customizable, end-to-end solutions that integrate operational and edge data from multiple sources – including Ultra-Wideband (UWB), UHF RFID tags, Bluetooth Low Energy (BLE) beacons and cameras – to create insights that mobilize action to solve business needs. The portfolio includes innovative options such as the MotionWorks Asset solution, the MotionWorks Material solution and the MotionWorks Yard solution.
 

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